FINANCIAL & TAX CALCULATORS
Net Promoter Score (NPS) Calculator
Calculate your Net Promoter Score based on customer survey responses.
What is the Net Promoter Score (NPS) Calculator & How does it work?
Net Promoter Score (NPS) is a metric used to gauge the loyalty of customers. It’s calculated by asking customers to rate their likelihood of recommending a company’s product or service on a scale from 0 to 10.
Customers who respond with a score of 9 or 10 are considered Promoters, those who score 7 or 8 are Passives, and those who score 0 to 6 are Detractors. The NPS is calculated by subtracting the percentage of Detractors from the percentage of Promoters.
Customers who respond with a score of 9 or 10 are considered Promoters, those who score 7 or 8 are Passives, and those who score 0 to 6 are Detractors. The NPS is calculated by subtracting the percentage of Detractors from the percentage of Promoters.
NPS = frac{(text{Number of Promoters} – text{Number of Detractors})}{text{Total Number of Respondents}} times 100
NPS = Net Promoter Score
Promoters = Customers who scored 9 or 10
Detractors = Customers who scored 0 to 6
Total Respondents = Total number of customers surveyed
Promoters = Customers who scored 9 or 10
Detractors = Customers who scored 0 to 6
Total Respondents = Total number of customers surveyed
Parameters
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Frequently Asked Questions
What is a Net Promoter Score?
Net Promoter Score (NPS) measures customer loyalty by asking how likely they are to recommend a company’s product or service on a scale of 0 to 10.
How do I calculate NPS?
Calculate NPS by subtracting the percentage of Detractors (scores 0-6) from the percentage of Promoters (scores 9-10).
What are the categories for NPS responses?
Responses are categorized as Promoters (9-10), Passives (7-8), and Detractors (0-6).
Why is NPS important?
NPS helps businesses understand customer satisfaction and loyalty, guiding improvements in products and services.
Can I use this calculator for any type of business?
Yes, the Net Promoter Score Calculator can be used by any business to assess customer loyalty across various industries.
What does a high NPS score indicate?
A high NPS score indicates that a majority of customers are loyal and likely to recommend your product or service.
How often should I calculate my NPS?
It’s recommended to calculate NPS regularly, such as quarterly or annually, to track changes in customer loyalty over time.
Results are for informational purposes only and do not constitute professional advice.