GAME & ENTERTAINMENT – TREAMING & CONTENT CREATION CALCULATOR
Twitch Sub Revenue
A precise tool.
What is the Twitch Sub Revenue & How does it work?
Twitch offers three subscription tiers that viewers can purchase to support their favorite streamers, each with a distinct monthly price point. Understanding how many subscribers exist at each tier is the first step in estimating revenue.
Revenue is not paid in full to the creator; Twitch retains a portion of each subscription. The split is typically 50/50 for most partners, though larger affiliates may negotiate a higher share.
By multiplying the subscriber count by the tier price and the creator’s revenue share, we obtain the monthly earnings from subscriptions. Summing across tiers yields the total subscription revenue.
R = sum_{i=1}^{3} S_i times P_i times r
S_i = number of subscribers at tier i, P_i = price of tier i (USD), r = revenue split (e.g., 0.5 for 50%)
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Frequently Asked Questions
How do I calculate Twitch subscription revenue?
Multiply the number of subscribers at each tier by the respective monthly price, then multiply by the creator’s earnings percentage (usually 50%).
What are the three Twitch subscription tiers?
Twitch offers three tiers: Tier 1 ($4.99), Tier 2 ($9.99), and Tier 3 ($24.99).
How much does Twitch retain from subscriptions?
Twitch typically retains 50% of subscription revenue, though larger affiliates may negotiate a higher share.
Can I change the earnings split with Twitch?
Yes, larger affiliates can negotiate a different earnings split with Twitch, but most partners have a standard 50/50 split.
How do I estimate revenue from subscribers?
Multiply the number of subscribers at each tier by the monthly price and then by the creator’s earnings percentage.
What is the typical earnings split for Twitch partners?
The typical earnings split for most Twitch partners is 50% to the creator and 50% to Twitch.
How do I find out my subscriber count by tier on Twitch?
You can view your subscriber count by tier in your Twitch dashboard under the ‘Subscribers’ section.
Results are for informational purposes only and do not constitute professional advice.